So you spent $2500 for a booth at a CPG expo. How can you maximize the value of your presence at the event? We were at Expo East last month, and 99% of the brands there were not using modern technology to maximize their presence at the event.
What is the modern way to gather attendee data, whether they are potential buyers, partners or customers? Well, you could scan every badge that you see, but this still doesn't have a call to action and takes a lot of effort on your part.
The better way is to put one of Groflo's QR codes on your table. Attendees scan the code, which drives them to a landing page we build for you where they enter their email address or phone number to receive a digital coupon. We share all this data with you in your dashboard.
Now, you have quickly and easily gathered data on the person trying your product and you have given them a call to action: use our coupon to buy our product in-store at a discount. We handle the redemption via PayPal or Venmo, so you don't have to involve your retailer at all.
Now you have added contacts to your CRM that you can retarget later, and you have driven a call to action. You've gone beyond hearing "delicious, thanks" at your expo booth.
Contact us to quickly and easily set up a QR code and digital coupon landing page for your next event. Plans start at $0/month and 50 cents per signup.